The ZUPIX Workflow

Our Creative Workflow.

A simple and transparent process from idea to final delivery — designed for Indian founders who value clarity, speed and craft.

Step 01
Day 1

Free Consultation

A 30-min call to understand your business, industry and goals — no pitch, no obligation.

Step 02
Day 2–3

Requirement Discussion

A detailed brief covering audience, competitors, deliverables and success metrics in INR.

Step 03
Week 1

Research & Strategy

Market research, competitor teardown and a positioning strategy tailored for the Indian market.

Step 04
Week 2

Design Concept

First creative directions — moodboards, palette, typography and initial design explorations.

Step 05
Week 3

Client Feedback

Structured review rounds over Google Meet or WhatsApp with clear, actionable revision notes.

Step 06
Week 4

Final Delivery

Source files, export packs, brand guidelines and a handover call — everything organised on Drive.

Project Timeline

A predictable 4-week rhythm

Most branding projects ship in four focused weeks. Larger scopes stretch to 8–12 weeks with the same weekly rhythm.

  1. Week 1
    Research
    Milestone 1/4

    Discovery, brand audit, audience interviews and competitor benchmark across your category.

  2. Week 2
    Concept Design
    Milestone 2/4

    Moodboards, palette, typography and 2–3 distinct creative directions ready for review.

  3. Week 3
    Revisions
    Milestone 3/4

    Iteration rounds with the chosen direction — refined visuals, copy alignment and mockups.

  4. Week 4
    Final Delivery
    Milestone 4/4

    Source files, export packs, brand guidelines and handover call with your team.

What Clients Receive

Every project ships with a complete asset package

8 categories · unlimited exports · full ownership

Editable Source Files

AI, PSD, FIG, XD — every layer named and organised for future edits.

High Resolution Files

4K PNG, JPG and PDF exports optimised for web, print and social.

Brand Guidelines

A 40+ page brand book covering logo, palette, type, do's & don'ts.

Social Media Kit

Instagram, LinkedIn, WhatsApp Business and YouTube templates ready to publish.

Website Assets

Icons, illustrations and hero graphics exported at every retina size.

Print Ready Files

CMYK, bleed-added PDFs for local Indian printers — tested and colour-safe.

Commercial Usage Rights

Full ownership and unlimited commercial use — nothing locked, nothing leased.

Ongoing Support

30 days of post-launch support over WhatsApp & email for tweaks and exports.

Why It Works

Built for Indian founders who value clarity

Transparent Communication

One WhatsApp group, one Google Drive, one project manager — no chasing threads.

Fast Response

Under 4 hours on business days. Every question answered before end of day.

Weekly Progress Updates

Loom walkthroughs every Friday so you always know where the project stands.

Unlimited Creativity

No cookie-cutter templates — every deliverable is designed from first principles.

Business-Focused Design

Design decisions tied to leads, sales and brand recall — not just aesthetics.

Premium Quality Assurance

3-stage internal QA before anything reaches your inbox. Zero placeholder work.

Client Success

Numbers our clients trust us on

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Trust & Guarantee

Promises we put in writing

Signed in every SoW

100% Original Design

Every project is designed from scratch — no marketplace files, no swipes.

No Template Copying

Concepts benchmarked against 20+ global refs to guarantee originality.

Professional Support

Dedicated project manager and designer assigned from Day 1 to handover.

Transparent Pricing

All INR pricing shared upfront — GST inclusive, no hidden line items.

Secure Communication

Encrypted Drive links and NDA on request — your ideas stay yours.

Timely Delivery

98% on-time delivery record across 600+ projects since 2019.

Ready When You Are

Let's turn your idea into a powerful brand.

Share your goals — we'll come back with a brief, timeline and an indicative investment in INR within one working day.